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Nuriel Molcho shows us the coolest spots in Vienna

The veritably busiest man in the Austrian capital takes time out of his packed schedule to show us his favorite spots around town.

While the Imper­i­al City” is a visu­ally charm­ing met­ro­pol­is com­prised of a whop­ping 23 dis­tricts, true Vienna insiders — like mod­ern renais­sance man Nur­i­el Mol­cho—have nailed down their abso­lute favor­ite one. Below, the pho­to­graph­er slash hat maker slash res­taur­anteur gives us a sneak peek into his crown jew­el: dis­trict six.

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Which beau­ti­ful memory will forever be con­nec­ted to your favor­ite dis­trict?

The first time I went to Der Naschmarkt in the 6th dis­trict I instantly felt at home. It’s Vienna’s largest food mar­ket — the smells from the stands, the loud music from street musi­cians, the col­or­ful street art… I knew right away that this was where I’d want to open NENI, our first res­taur­ant. Ever since that day, I’ve fallen more in love with the 6th dis­trict, and these days I spend most of my free time there.

How do you spend a Sunday in your favor­ite district?

I love tak­ing walks down the Donaukanal, strolling past people sit­ting out­side at one of the pop-up res­taur­ants, or simply chilling by the canal. Just before sun­set, the light is per­fect.

Why does your job per­fectly match your city?


I have three jobs which all have deep roots in Vienna: I’m a res­taur­anteur, a pho­to­graph­er, and a hat­maker. Naschmarkt is cen­tur­ies old, and it was the per­fect place to open an eclect­ic res­taur­ant. From a photographer’s point of view, from the old city cobble­stone streets to new rooftops with breath­tak­ing views, Vienna is truly impress­ive archi­tec­tur­ally. And many may not know this — this city has a rich tra­di­tion in hat­mak­ing that has sadly dimin­ished over time. Luck­ily I stumbled upon many vin­tage tools and old hat blocks, and was able to start my busi­ness Nomade Moderne.

Where do you find inspir­a­tion?

Every­where I go! I’m a very visu­al per­son, so I like to take time and seek out the beauty in every city. I walk around as much as I can, or I hop on my bike — that way I’m almost always con­nec­ted to the sur­round­ings from which I draw inspiration. 

— You’ll find loc­als grabbing a drink at Loos Amer­ic­an Bar, or sip­ping a cof­fee at Altes Rathaus Cafe.

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What’s the most pho­to­gen­ic part of Vienna?

Also in the 6th dis­trict near Naschmarkt on the left Wien­zeile, you’ll find the Wien­zeile­häuser res­id­en­tial build­ings by Otto Wag­n­er. They’re breathtaking.

Where do you go to see the sun rise?

The inner city, before it gets too crowded. Then you can fully enjoy the glory of the archi­tec­ture by your­self. If you’re lucky, you might see the Lipizzan­er stal­lions return­ing from their morn­ing walk!

Where do you take a date you want to impress? 

Dachboden at 25hours Hotel — it’s the per­fect place. The rooftop bar of this cir­cus-themed hotel oozes ultra-cool vibes, thanks to the fun people and spec­tac­u­lar bird’s eye view of Vienna. 

Ler­chen­feld­er Straße 1 – 3, 1070 Wien, @25hourshotels

Where is your per­son­al urb­an oasis?

Watch­ing the sun set while grabbing a drink at Tel Aviv Beach in Naschmarkt.

Obere Donaus­traße 65, 1020 Wien, @neni_food

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17 Feb 2019 · Marieke Fischer