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Districtguide 0219 Conventgarden 2

District Guide: Convent Garden, London

seen by Jonathan Daniel Pryce, photographer

The award-win­ning pho­to­graph­er Jonath­an Daniel Pryce, ali­as Gar­con­Jon, has built his career on a pas­sion­ate idea: back in 2008, when Ins­tagram wasn’t even a thing and blog­ger” was still a rare pro­fes­sion, he star­ted doc­u­ment­ing street styles in his home town of Glas­gow. Since then he’s focused on pho­to­graph­ing men with a unique fash­ion sense, but opened his port­fo­lio to col­lab­or­a­tions with renowned brands and magazines, as well. For our guide he shows us around his new home of choice, Cov­ent Garden in London.

Down­load Map here

I love Cov­ent Garden because it feels small and trans­ports me to London’s his­tor­ic past. The sense of scale with low build­ings con­trasts with its bust­ling and urb­an con­tem­por­ary culture.”

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Do you have one beau­ti­ful memory that will forever be asso­ci­ated with your neigh­bor­hood? In June of 2018, I did a ten year ret­ro­spect­ive of my street style work. It was a show presen­ted by Vogue Hommes on the Lon­don Fash­ion Week sched­ule and was a sem­in­al moment for my career. We had the show on Flor­al Street near the Piazza in Cov­ent Garden. I’ll nev­er for­get the open­ing night.

1. Cov­ent Garden Piazza | Cran­bourn St, Lon­don WC2H 7AR

When do you get inspired? People inspire me most. That’s why Lon­don is so per­fect. There’s a con­stant stream of new faces com­ing into the city.

The best place to people watch is Sev­en Dials. People from all walks of life pass by.

2. Sev­en Dials | Lon­don WC2H 9LX

Why does your job per­fectly match your city? Lon­don is a city that always looks for­ward. It is nos­tal­gic with its pre­ser­va­tion of the past but over­all, it’s optim­ist­ic and futur­ist­ic. That suits pho­to­graphy. It’s a tech­nic­al art form that, for me, is about doc­u­ment­ing changes in the world.

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How do you spend a Wed­nes­day in Cov­ent Garden? I usu­ally vis­it the Nation­al Por­trait Gal­lery on the bor­der of Cov­ent Garden dur­ing the week so it’s nice and quiet. I can get lost in there for hours.

3. Nation­al Por­trait Gal­lery | St Martin‘s Place, Lon­don WC2H 0HE, @nationalportraitgallery

4. My urb­an oas­is is St-Giles-in-the-Fields church. 60 St Giles High Street, Lon­don WC2H 8LG

5. When I want to relax after work I go to a show at the Gar­rick Theatre. 2 Char­ing Cross Road, Lon­don WC2H 0HH

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6. The best vin­tage books and art deal­ers can be found at Cecil Court. Between Char­ing Cross Road and St Martin‘s Lane, Lon­don WC2N

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Fur­ther places to visit:

7. Amer­ic­an Clas­sics Store The ulti­mate shop for menswear, this store has all of my favor­ite brands. It‘s cur­ated per­fectly and spe­cial­izes in work­wear. 20 Endell Street, Lon­don WC2H 9BD, @americanclassicslondon

8. Mon­mouth Cof­fee It nearly always has a queue but that‘s test­a­ment to how good the cof­fee is. I usu­ally have it to take away, since it’s small inside, but if you get there mid-morn­ing there’s usu­ally a lull and some space to sit, read a book and relax.27 Mon­mouth Street, Lon­don WC2H 9EU

9. Neal’s Yard Dairy I‘m def­in­itely a cheese-board-over-dessert kind of guy. This loc­a­tion has so many great choices, you could spend an hour in there sampling the best on offer. 17 Short‘s Gar­dens, Lon­don WC2H 9AT, @neals_yard_dairy

10. The Rock and Sole Plaice One of the old­est fish and chips shops in Lon­don (with one of the best names too). This is the place I love tak­ing inter­na­tion­al friends when they’re in Lon­don. It’s a little over-priced per­haps, but the Cock­ney banter you get out of it is worth it. 45 – 49 Endell St, Lon­don WC2H 9AJ, @rockandsoleplaice

29 Jun 2019 · neubau eyewear
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